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Last updated: December 18, 2025
matchaé operates this store and website, including all information, content, features, tools, products, and related services in order to provide you, as a customer, with a personalized shopping experience (the “Services”). matchaé is a store powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you access or use the Services, make a purchase or other transaction, or otherwise communicate with us. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By accessing and using our Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
When we use the term “personal information,” we mean information that identifies you or that can reasonably be linked to you or another person. Personal information does not include information collected anonymously or made non-identifiable, so that it cannot identify you or reasonably be linked to you. Depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from this personal information:
Contact details, including your name, address, billing address, shipping address, phone number, and email address.
Financial information, including credit card, debit card, and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation, and other payment details.
Account information, including your username, password, security questions, preferences, and settings.
Transaction information, including items you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
Your communications with us, including information you include in your communications with us, for example when you submit a customer service inquiry.
Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information, including information about your interactions with the Services, such as how and when you access or use the Services.
We may collect personal information from the following sources:
Directly from you, including when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information;
Automatically through the Services, including from your device when you use our products or services or access our websites, and through the use of cookies and similar technologies;
From our service providers, including when we engage them to implement certain technologies and when they collect or process your personal information on our behalf;
From our partners or other third parties.
Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:
Provide, customize, and improve the Services. We use your personal information to provide the Services, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items you are interested in, send account-related notifications, process purchases, returns, exchanges, or other transactions, create, maintain, and otherwise manage your account, arrange shipping, facilitate potential returns and exchanges, enable you to post reviews, and create a personalized shopping experience, such as recommending products based on your purchases. This may include using your personal information to tailor and improve the Services in a more relevant way.
Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, SMS, or postal mail, and showing you online ads about products or services on the Services or on other websites, including based on items you previously purchased or added to your cart, and your other activity on the Services.
Security and fraud prevention. We use your personal information to authenticate your account, provide a secure checkout and purchasing experience, detect, investigate, or take action regarding fraudulent, illegal, dangerous, or malicious activity, protect public safety, and secure our services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials confidential. We strongly recommend that you do not share your username, password, or any other access credentials with anyone.
Communicate with you. We use your personal information to provide customer service, respond to your requests, deliver effective services, and maintain our business relationship with you.
Legal reasons. We use your personal information to comply with applicable laws or respond to valid legal process, including requests from law enforcement or government agencies; to investigate or participate in civil discovery, potential or ongoing litigation, or other legal proceedings; and to enforce our terms or policies or investigate potential violations of them.
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, consistent with this Privacy Policy. These circumstances may include:
With Shopify, service providers, and other third parties that provide services on our behalf (for example IT management, payment processing, data analytics, customer service, cloud storage, fulfillment and shipping).
With business and marketing partners to provide marketing services and serve you advertisements. For example, we use Shopify to support personalized advertising through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to request that we do not share information about you for the purpose of showing you targeted advertising and marketing content based on your online activity across different merchants and websites. You can exercise your rights to opt out of these uses here.
When you direct us, request, or otherwise consent to the disclosure of certain information to third parties, for example to ship products to you or through your use of social media widgets or login integrations.
With our affiliates or more generally within our corporate group.
In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligation (including in response to subpoenas, search warrants, or similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. Information you submit through the Services will be transmitted to and shared with Shopify, as well as with third parties that may be located in countries other than the one where you reside, in order to provide and improve the Services.
In addition, to protect, grow, and improve our business, we use certain enhanced Shopify features that incorporate data and information from your interactions with our Store, as well as with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, with other merchants, and with Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes. To learn more about Shopify’s use of your personal information and the rights you may have, you can consult the Shopify Consumer Privacy Policy. Depending on where you live, you may be able to exercise certain rights relating to your personal information here: Shopify privacy portal link.
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with us or controlled by us, we encourage you to review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of the information on those sites.
Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without restriction on its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content of those platforms or of their owners or operators, unless otherwise indicated on the Services.
The Services are not intended for use by children, and we do not knowingly collect personal information from children who have not reached the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request deletion.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined under applicable law) the personal information of individuals under 16 years of age.
Please note that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure in transit. We recommend that you do not use unsecured channels to send us sensitive or confidential information.
How long we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.
Depending on where you live, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute, may apply only in certain circumstances, and in certain cases we may deny your request to the extent permitted by law.
Right of access / right to be informed. You may have the right to request access to the personal information we hold about you.
Right to erasure. You may have the right to request deletion of the personal information we hold about you.
Right to rectification. You may have the right to request correction of inaccurate personal information we hold about you.
Right to data portability. You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Right to opt out of sale or sharing for targeted advertising. Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of your personal information or to opt out of processing of your personal information for purposes considered “targeted advertising,” as defined by applicable privacy laws. You can exercise your rights to opt out of these uses here. Please note that if you access our website with the Global Privacy Control opt-out preference signal enabled, depending on where you live, we will automatically treat this as an opt-out request for the device and browser you use to access the website. If we are able to associate the device sending the signal with a Shopify account, we will also apply the opt-out request to the account. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Except for Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your web browser or device.
Managing communication preferences. We may send you promotional emails. You can opt out at any time by using the unsubscribe option included in our emails. If you opt out, we may still send you non-promotional emails, for example about your account or orders you have placed.
If you reside in the United Kingdom or the European Economic Area, and subject to exceptions and limitations under local law, you may have the following additional rights:
Objection to processing and restriction of processing: You may have the right to request that we stop or restrict processing of your personal information for certain purposes.
Withdrawal of consent: Where we rely on your consent to process your personal information, you have the right to withdraw your consent. If you withdraw your consent, the lawfulness of processing based on your consent before its withdrawal will not be affected.
You can exercise these rights where indicated on the Services or by contacting us using the contact details below. To learn more about how Shopify uses your personal information and the rights you may have, including rights relating to data processed by Shopify, you can visit https://privacy.shopify.com/fr.
We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, to the extent permitted or required by applicable law. In accordance with applicable law, you may designate an authorized agent to submit requests to exercise your rights on your behalf. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request within the timeframes required by applicable law.
If you would like to make a complaint about our processing of your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the details below, or to lodge a complaint with the data protection authority in your region. For the EEA, you can find a list of the responsible supervisory authorities here.
Please note that we may transfer, store, and process your personal information outside the country in which you reside.
If we transfer your personal information outside of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses, or, where applicable, equivalent contracts issued by the competent UK authority, unless the data transfer is to a country recognized as providing an adequate level of protection.
We may update this Privacy Policy at any time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law.
If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please write to us via the contact form.
For the purposes of applicable data protection legislation, we are the data controller of your personal information.